Pro-Artist Staples, Redefined.
At By Cakeface Studios, artistry meets intention.
Founded by professional makeup artist and educator Carolina Bardalez, the brand was built on one simple philosophy: that pro-quality tools should empower creativity, not complicate it.
What began in the hands of an artist has evolved into a curated line of essentials designed to make luxury performance accessible to all. Each product reflects years of real-world experience — tried, tested, and perfected on countless faces in the studio, on set, and beyond.
We don’t follow trends — we create staples.
From the perfect sculpting brow to seamless lash placement and effortless complexion blending, every piece has been crafted to perform with precision, ease, and purpose.
Because artistry isn’t just in the result — it’s in the tools you use to get there.
Our core values
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Artistry with Intention
Every product begins with purpose — created by an artist who knows what works and what doesn’t. -
Professional Meets Practical
We bridge the gap between pro-grade performance and effortless everyday use, so anyone can create with confidence. -
Quality You Can Feel
Each formula, brush, and tool is made with precision, tested on real clients, and refined for results that last. -
Conscious Creation
Vegan. Cruelty-free. Ethical. Always. -
Confidence in Every Stroke
By Cakeface Studios exists to simplify artistry, so you can focus on what matters most — feeling confident in your craft.
black friday sale 20% off our entire range - use code: BLACKFRIDAY20